You may think that just like with many other areas of online tech men are also paving the way for the use of smartphones and tablets for social media activities, but you’d be wrong. It’s actually women who are the most influential power that will shape how Facebook, Pinterest and Twitter will adapt to future generations of mobile devices.
The infographic shows that women not only use social media more often than men, but they use these sites in more ways. More women also use the top social media sites and they dominate the visual-type social websites, which are the fastest growing social networks today.
You’ll see that while men may be more interested the latest mobile gadgets – it’s women who use them for online interaction with their friends and loved ones, or checking the latest gossip. The difference for tablets is especially huge. You can find more details and the numbers behind the infographic here.
