MOO, a company responsible for printing business cards, postcards and more has granted the next step in business card functionality for tech savvy users. Their newest option doesn’t have much to do with style, but it should make the business card maybe more useful than ever before. MOO is outfitting some business cards with NFC chips that business card owners can program and reprogram to direct potential customers to a website of their choosing.
An example MOO gives is of a restaurant owner who can change the chip to direct customers to a different daily special every day, just by tapping their phones to the cards. It’s an idea that has the potential to make the business card something that doesn’t have a date with the recycling bin after you’ve kept it around for no reason for a few months.
The NFC business cards aren’t available for sale just yet – MOO is currently running an open beta. The first 150,000 people to place an order for business cards on their site starting today will receive one free NFC-enabled business card to play around with. MOO hopes to have the new business cards ready for general sale by next year.
What do you think? Are you a small business owner that could make use of the new NFC-enabled business card?