If you’re like me, chances are you used to depend on your local news forecast, The Weather Channel or your native smartphone weather app to guide your daily beauty routine. Bad weather days would call frizz-resistant styles while sunny days call for a stylish free-for-all. There’s now a new app that helps women take control of their daily beauty routines by providing them the information and tools to remain picture perfect in any climate.
Cast, the first mobile app that provides beauty product recommendations based on the weather, is now live for download in the Apple and Google Play App Stores. The revolutionary new app is free to download and provides informative product suggestions based on users’ hair and skin type & the current weather forecast.
How it works: Users enter details about their skin and hair to receive a personalized list of products based on their profile and the weather. Recommended products are available for purchase through the app’s shopping platform. Users can log into the app with their Amazon account and selected items are added to their shopping carts or saved in favorites.
When a user is ready to make a purchase, the app directs them to Amazon to complete the sale. Cast also keeps users up-to-date with changing weather conditions that can affect their hair and skin by sending beauty tips and reminders via push notifications.
Cast gives women power over the elements by providing personalized advice on what to use on their hair and skin in various weather conditions. It is the perfect blend of science, technology and everyday life. Download the Cast app in iTunes and Google Play today.
What are your favorite beauty apps to use on a daily basis? Sound off and tweet us at @DivasandDorks!