Target and TOMS Founder and Chief Shoe Giver Blake Mycoskie hosted a private event in celebration of TOMS for Target. Throughout the evening, guests including Jennifer Garner and Jessica Alba enjoyed entertainment and family-friendly activities, including DIY gifting stations, all in a farmer’s market-inspired setting. Guests also had the opportunity to be among the first to shop the collection and share in the spirit of giving – for each item purchased, a donation will be made to a person in need.
Just in time for the holidays, Target has partnered with TOMS on a limited-edition collection of home goods, apparel, accessories and shoes for women, men and children. Similar to TOMS’ One for One® giving model, for each item purchased, a donation will be made, with the potential to provide more than 11 million meals, blankets and shoes to those in need.
Jennifer Garner doing a little shopping for good…
By purchasing one blanket from the TOMS for Target collection, you will be providing warmth for those in need as TOMS will provide one blanket for every purchase made.
The TOMS for Target collection features more than 50 items, consisting of home goods and apparel and accessories for women, men and children. With all items under $50, TOMS for Target will be available Nov. 16 at all Target stores and on Target.com. To follow the buzz and join in on the conversation, use #TOMSforTarget.
Photos: David Crotty/PatrickMcMullan.com